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How Does Peapod Delivery Service Work

American online grocery commitment service

Peapod Online Grocer (US)
Type Subsidiary
Industry Online grocer
Founded 1989; 33 years ago  (1989)
Headquarters

Chicago, Illinois

,

United States

Key people

Thomas Parkinson
(Co-founder, CTO)
Andrew Parkinson
(Co-founder)

Number of employees

4,600 (2017[1])
Parent Ahold Delhaize
Website www.peapod.com

Peapod Online Grocer (US), LLC is an American online grocery delivery service.[2] By Feb 2022, it changed its proper noun to Peapod Digital Labs.[three]

The company is based in Chicago, IL and operated in several U.S. cities. It is owned by Netherlands-based Ahold Delhaize, which operates Stop & Store, Food Lion, Giant-Landover in the U.s., and other supermarkets in the Netherlands, Belgium, Luxembourg, Czech Democracy, Greece, Serbia and Romania. Information technology used to deliver from its own Chicago-area and other warehouses in the Midwest until its Midwest operations ceased in early 2020.[4]

Peapod online grocery had operations in 24 U.S. urban markets, and was once the largest online grocery delivery company in the United States.[5] [6]

Overview [edit]

Peapod Online Grocer (US) was founded in 1989 by Andrew Parkinson and Thomas Parkinson.[2] 1 early proposal for a proper name for the new company was IPOD, an acronym for Information and Product Onorthward Demand. The brothers, taking marketing considerations into account, decided on the friendlier sounding "Peapod" instead.[7] Before 1996, Peapod Online Grocer (US) provided an online grocery shopping service in a partnership with Jewel supermarket in Chicago, Illinois[2] and surrounding towns; Kroger in Columbus, Ohio; Randall's in Houston, Texas, and Safeway in San Francisco, California in 1993.[2]

In 1996, the company launched its website[2] and became 1 of the earliest internet start-ups; the company ranked 69th on the Inc. 500 list of fast-growing privately held U.S. companies.[8] That year the company held an IPO on NASDAQ. Betwixt 1997 and 2000, Peapod expanded into Boston and Watertown, Massachusetts, Long Isle, New York, and Norwalk, Connecticut in partnership with Stop & Shop. In late 2000, they added Washington, D.C. and surrounding towns through Giant of Landover, and in 2011 they also started serving the Philadelphia market with Giant of Carlisle and Manhattan with Stop & Shop.[nine] [10]

In October 2017, Peapod Online Grocer (US) appear it was moving its headquarters from suburban Skokie, Illinois to downtown Chicago.[11]

In 2019, Peapod held 9% of the online grocery delivery marketplace in New York Metropolis, behind FreshDirect (68%), Instacart (13%), and Amazon Fresh (9%).[12]

In Feb 2020, Peapod announced they would exist ceasing operations in the Midwest (Illinois, Indiana, and Wisconsin) and focus exclusively on serving the Eastward Coast.[iv] However, the headquarters for Peapod Digital Labs, which runs the e-commerce technology for Ahold Delhaize's U.South. grocery brands, remained in downtown Chicago.

In June 2000, global grocery corporation Majestic Ahold bought 51% of Peapod's shares,[13] and in August 2001, Royal Ahold bought out the unabridged company.[14] As a result, Peapod cancelled its contracts with all grocery companies except for Royal Ahold'southward 2 main American bondage, Stop & Shop and Behemothic Food (Behemothic-Landover and Giant-Carlisle).[14] This caused Peapod to abandon Columbus, Houston, and San Francisco entirely.

Mobile app [edit]

In Feb 2012, Peapod introduced signs at some SEPTA Regional Rail stations in Philadelphia which enabled smartphone users to shop for groceries using Peapod's mobile app on their phone and scanning the barcodes of items listed on the signs.[fifteen] The grocery commitment occurred afterwards in the day.[15]

Recognition and awards [edit]

In 2017, Peapod Online Grocer (US) was listed as "ane of the oldest and most popular online grocery services in the marketplace."[ by whom? ] [16]

The NPD Group'due south Chief Food Industry Analyst, Harry Balzer, considers Peapod the peak online grocery delivery service and believes that could be used equally a model for delivery services, such every bit Amazon and Walmart, if they move into the business of online groceries.[17]

See besides [edit]

  • List of online grocers

References [edit]

  1. ^ "Peapod Online Grocer (US) picks downtown HQ". Crain's Chicago Concern. 23 October 2017.
  2. ^ a b c d eastward Daft, Richard L. (2008). New Era of Direction. Cengage Learning. p. 756. ISBN9780324537772.
  3. ^ "About Us - Omnichannel Grocery Retailing | Peapod Digital Labs".
  4. ^ a b Elejalde-Ruiz, Alexia (February 12, 2020). "Peapod to close downwardly grocery delivery in the Midwest and cut 500 jobs". Chicago Tribune . Retrieved February 12, 2020.
  5. ^ Reynolds, George (2015). Information Technology for Managers. Cengage Learning. pp. 213–214. ISBN9781305482494.
  6. ^ "Peapod is "doubling downwardly" on value". Supermarket News. 2018-04-12. Retrieved 2018-04-xviii .
  7. ^ Greenspan, Lorie. "PEAPOD, LLC – 2 Peas in a Pod". Industry Today. Vol. iii, no. 1. Positive Publications LLC – Industry Today. Retrieved Jan 27, 2013.
  8. ^ "Peapod LP – Evanston, IL – The Inc.5000". Mansueto Ventures LLC. Retrieved June 19, 2012.
  9. ^ "We've now delivering to Philadelphia and Southeastern Pennsylvania!". Peapod.com. Archived from the original on August 30, 2013. Retrieved Feb four, 2014.
  10. ^ "We've just added more null codes to our delivery area in Manhattan!". Peapod.com. Archived from the original on November 2, 2012. Retrieved February 4, 2014.
  11. ^ Trotter, Greg. "Peapod to move HQ from Skokie to downtown Chicago". chicagotribune.com . Retrieved 24 Oct 2017.
  12. ^ News, A. F. P. (2019-11-27). "In New York, Grocery Deliveries Go High-tech". International Business concern Times . Retrieved 2020-11-20 .
  13. ^ Geunes, Joseph; Akçali, Elif; Pardalos, Panos Grand.; Romeijn, H. Edwin; Shen, Zuo-Jun Max (2004). Applications of Supply Concatenation Direction and E-Commerce Research. Springer Scientific discipline & Business Media. pp. 228–229. ISBN9780387233918.
  14. ^ a b "Peapod And Alexa Deliver Grocery Convenience | PYMNTS.com". www.pymnts.com. 13 July 2017. Retrieved 2018-04-18 .
  15. ^ a b "The Grocery Shop of the Future". The Atlantic. February 24, 2012. Retrieved February 24, 2012.
  16. ^ Monaco, Emily. "5 Online Grocery Services to Shop in Your Slippers: How to Never Grocery Shop Again in 2017". Organic Authority. Retrieved 19 July 2017.
  17. ^ Tam, Donna. "Peapod who? Online grocer shows Amazon, Walmart how it'southward done". Cnet. Retrieved xix July 2017.

External links [edit]

  • Official website

How Does Peapod Delivery Service Work,

Source: https://en.wikipedia.org/wiki/Peapod

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